01Residential launch
Astonia Royale launch, Amit Enterprises
A multi-tower launch, planned phase by phase. Brochure, campaign assets and launch system built as one.
For Pune developers with a new MahaRERA registration
Positioning, brochure, hoardings, site office, sales pitch and digital ads. Built as one system by one team. Ready in 30 days, before your hoardings go up.
Four slides on your project. No pitch. Sent within 48 hours.
Brand partner to Amit Enterprises. 43 years. 70+ projects. 7 million sq ft delivered in Pune.
43
years
Amit Enterprises legacy we work on
70+
projects
Delivered by the developer we partner with
7M
sq ft
Built and sold across Pune
30
days
From brief to launch-ready
The problem(01)
Launch day should feel ready. It usually feels rushed.
The project is approved. The sample flat is almost done. The launch date is fixed.
Then the scramble starts.
The render studio sends one look. The printer changes the colours. The digital agency writes its own headline. The brochure is still at the designer. The sales team makes up the pitch as buyers walk in.
Five vendors. Five versions of your project. No one owns the whole picture.
The five signs
- The brochure arrives after the launch, not before it
- The hoarding and the Instagram ad look like two different projects
- Every sales executive explains the project differently
- Channel partners sell on discount because they cannot explain the value
- Your new project is not even on your own website yet
What we found(02)
0
out of 9
7 no mention2 old phase only
We checked 9 Pune developers who registered projects this quarter.
0 out of 9 had their newest project properly shown on their own website.
7 had no mention of it at all. 2 showed the old phase but not the new one.
A buyer sees your project on the MahaRERA site, searches your name, and finds nothing. That buyer does not call. They call the next developer.
Research by Fundamenta, September 2026. Developers are not named.
The real cost(03)
A weak launch costs more than a strong one.
A slow first month does not just delay bookings. It changes your whole project.
01
Discounts start early
When the first 30 days are slow, pressure builds to cut the price. Once you discount, you rarely get that price back.
02
Brokerage goes up
Channel partners push harder for projects that are easy to sell. Hard-to-explain projects cost more in brokerage.
03
Ad money burns
Running ads before the message is clear pays for clicks that never become site visits.
One extra booking in the first month usually pays for everything on this page.
The solution(04)
Launch-Ready in 30 Days
Everything your launch needs, built together, so every buyer hears the same story everywhere they look.
One team builds your project's story first. Then every piece comes from that story: the brochure, the hoardings, the site office, the sales pitch, the ads. Nothing is made in isolation. Nothing clashes.
You deal with one person. You approve one direction. You launch with everything in place.
One storySix pieces, one system
01
Brochure
02
Hoardings
03
Site office
04
Sales pitch
05
Digital ads
06
Channel partners
What you get(05)
What you get
01 / Before launch
Build the story
Project positioning and name platform
One clear reason to buy your project over the one down the road.
Buyer message map
What to say to first-time buyers, upgraders and investors. Three buyers, three messages, one project.
14-day pre-launch teaser
Build demand before the doors open, so launch day is not cold.
02 / At launch
Be seen everywhere
Launch brochure, print-ready in 30 days
In hand before launch day.
Hoarding and press key visual set
One master design, sized for every hoarding, bus shelter, newspaper page and screen. Every surface looks like the same project.
12 digital ad creatives
Ready for Meta and Google from day one.
03 / On site
Close the visit
Site office and sample flat panels
The walk-in sees the same story they saw on the hoarding.
Sales pitch kit and objection script
Every sales executive answers the same questions the same way.
04 / Through partners
Sell without discounting
Channel partner launch pack
So brokers sell the value, not the price.
05 / Across everything
No reprints
MahaRERA compliance check on every asset
RERA number, QR and disclaimers placed right. No reprints.
Design and content only. Printing, media buying and site rental are arranged by you. We share print-ready files and specifications with your vendors.
How it works(06)
From brief to launch-readyin four steps
01Day 0
Free Launch Readiness Score
We study your new project and your last launch. You get four slides on what buyers see today.
02Week 1
Story workshop
One session with your team. We lock the positioning, buyers and key message.
03Weeks 2 to 3
Build
Brochure, key visuals, site panels, sales kit and ad creatives, all from the same story.
04Week 4
Launch-ready
Every file delivered, checked for RERA compliance, handed to your printers and media team.
Proof(07)
Work you can see in Pune
02Company profile
The 43-year company profile
43 years, 70+ projects and 7 million sq ft told in one 48-page coffee-table book. The document that wins land owners and redevelopment societies.
03Exhibition
Sakal Property Expo stall
Stall design, panel system and fabrication briefs for Pune's biggest property expo.
The offer(08)
Everything below, for one launch
| What you get | Value |
|---|---|
| Project positioning and name platform | Rs 1,50,000 |
| Buyer message map, 3 segments | Rs 75,000 |
| Launch brochure, print-ready in 30 days | Rs 2,00,000 |
| Hoarding and press key visual set | Rs 1,25,000 |
| Site office and sample flat panels | Rs 1,00,000 |
| Sales pitch kit and objection script | Rs 1,00,000 |
| Channel partner launch pack | Rs 75,000 |
| 12 digital ad creatives | Rs 1,00,000 |
| MahaRERA compliance check, every asset | Rs 50,000 |
| 14-day pre-launch teaser | Rs 1,25,000 |
| Total value | Rs 11,00,000 |
Your launch package
Rs 3,50,000
Less than half the value of one flat.
Guarantee(09)
Our 30-day promise
If your launch assets are not ready in 30 days, you get 25% of your fee back.
The 30 days start once we have your approved brief and project details. If approvals from your side take longer, the clock pauses. We tell you this on day one, in writing.
Second promise
If your sales head says the pitch kit did not make the site pitch sharper, we rebuild it free.
We promise speed and quality. We do not promise bookings. Price, location and product are yours. The launch around them is ours.
Who this is for(10)
This fits if you
- Build residential projects in Pune or PCMC
- Have a project registered with MahaRERA, or about to be
- Plan to launch in the next 2 to 4 months
- Want one team accountable for the whole launch
This is not for you if you
- Need printing or media buying only
- Want the lowest price per design
- Are launching in the next 7 days
Availability(11)
We take two launches a quarter
Every launch gets a senior strategist and a dedicated design team. That limits us to two launches every quarter.
Q4 2026: 1 slot open
Free Launch Readiness Score(12)
See what buyers see. Free.
Share your project name. We study your website, your last launch and your current materials the way a first-time buyer would.
You get four slides:
- 01Your score out of 100
- 02Where buyers lose trust today
- 03How your launch compares with other Pune developers
- 04What to fix first before launch
Sent within 48 hours. No sales call required.
Prefer WhatsApp? Message us directly.
FAQ(13)
FAQ
Social media keeps a project visible after launch. We build what the launch runs on: the story, brochure, hoardings, site office and sales pitch. Your social agency can use everything we make.
Your project is registered.Let's make the launch match it.
Get a free Launch Readiness Score on your project in 48 hours.
2 launches a quarter. Q4 has 1 slot open.